no or low cost marketing; flyers on post-it-notes to stick on car windows.People take them and stick them in pockets,dashboards-to be found again and again. People keep them for some reason, plus they stick to anyting, and dont harm anything. Newspaper INSERTS, as well as ads. VIP-stand outside local shopping area and say "hello my name is,I teach at, here is a free 30 day pass" give 30 day pass card.(I dont like this, its kind of gorilla) Buddy days-have students bring a buddy to a moch class at a set time. Have welcome buddy signs so they know this day (time) is for them(some have screen printed buddy day shirts to give before class) after class pass out headbands and x-many days free. TRY TO MAKE IT STANDARD THAT BUDDY PARENT WATCHES. apartments-offer to hand out apartment newsletter if they let you insert your flyer. schools- give every student a paper that "ok's" them to test with parent and teacher comment area and signature. Under teacher sigature include that you often like to share in your students school activites and would love to come and talk to the class about (MA,stranger danger, lifeskills,etc.) The teacher will select from your listed topics. Make sure doinclde a DATE and TIME so the teacher makes the appointment right there. You call and confirm.You would not believe how many of these you will get back wanting you to come and talk. Of course hand out flyers to the class and invite them. This also keeps an eye on your students at school and both parent/teachr appreciate it. Offer each new student a certain reward if they bring a friend to class. Once one has that special (star or whatever) every kid will want it. Take your students out in uniform to the public. Parks, beaches workouts/testings, or just to mcdonalds as an award. This stirs up recognition plus its a retention builder. sell a lot of personalized apperl at cost. T-shirts,polos,workout/lounge pants, everything. make them "profesional looking" not "kiddie looking" and make them stylish. Even give some polos and shirts away to your most dedicated people. They are now walking advertisments in appearance as well as speech. Thats my no or low cost education (i say that because they are not my ideas only ideas taught to me). Hope it helps you.