Your Best Advertisement is

[Fox_NFLs_GG]

Your Best Advertisement is word of mouth. Thats right you have earned a good name for yourself. You don't cut down other instructors/schools, You are highly involved with yours students, You are there every step of the way. Parents and Students will brag you and your school up to friends, family, and strangers.

You next best advertisement is getting a story in the local paper by doing something good in the community, like doing a half an hour self defense class at a local grade school. (Not chopping a piece of fruit of someones bare chest with a katana, infront of grade school kids) Atleast try to get into the newspaper every couple of months (Not every week because they will slam the door in your face once you walk into the building. Try rotating between lifestyles and the sports sections because lifestyles targets the mothers and the sports target the fathers.)

BTW Make sure that you write up press releases to local newspapers, radio and TV to gain attention to events like fundraisers and tournaments. It is another good way of advertisement.

Walk in parades, having students handing out flyers.

[AnonymousOne]

Try a telemarketing computer https://www.tti.net

[Dojo Dan]

In addition to word of mouth is actual written Testimonials. Put those on your advertisments & website if applicable.

They do wonders!!

[Manabimasho1]

NEVER USE TELEMARKETERS LOL......

Ok just a thought but our dojo does demonstrations at two fairs that go on during the summer. They are of course free to watch if your in the fair and people in the hot sun like to sit under shade and be entertained!

We basicaly try to do about 80% of a deomonstration geared with and for the children ages 5-17 because children are easy to pull in adults and teens are harder.

Also - we print out sheets with information of our website, where our school /dojo is and some info in flyers and put them under the windshield wippers of parked cars at highschools during school but don't do this more then once! It atleast gets some attention of your school to the teens and most of them have younger or older syblings too and who knows you could get the entire family in.